Q:Which company is better for investing in?
Answer:Look at fundamentals- PE, RoE, Dividend Yield, business model, peers, industry, track record, brand: all are important. Investing in individual companies requires time, research and expertise. One must also invest in stocks only what one is willing to lose. So, if you have Rs.1 lakh with you and can take risk with Rs.10000; only invest that amount(10k) in stocks. You could start looking at accumulating blue chip stocks (Eg: L&T, Bharti, Reliance, HDFC Bank etc) at dips in the market. Buy systematically, it will help reduce the cost of acquisition and stay invested for 3-5 years.
From Your Expert @ InvestmentYogi